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Use the menu below to quickly jump down to a fama PR team member.
Keri Bertolino, senior vice president
Keri has a passion for working with innovative tech companies, and thrives on the fast-paced nature of the tech agency business. As a senior vice president at fama PR, Keri is responsible for developing communications strategies for her clients that drive their marketing agenda forward, in addition to day-to-day execution and account management. She has deep experience and interest in the interactive marketing/advertising, digital commerce and retail tech markets (largely driven by her love of online shopping).
Keri joined fama in 2004 and has worked within high tech public relations agencies since 1999 after graduating from the University of Massachusetts – Amherst. She spent a number of years on the board of the Publicity Club of New England and currently volunteers as the PR liaison for the Gloucester Dog Park in her hometown of Gloucester, Mass.
Nicole Cornwell, account director
Nicole brings a strong technology background and dedication to client service to fama PR. With nearly a decade of experience in high-tech public relations, she has worked with a wide range of clients ranging from start-ups to billion-dollar public companies. She has experience within a number of industries including mobile, security, marketing/e-commerce, enterprise software and consumer tech.
Prior to joining fama PR, Nicole was an account executive at Lois Paul & Partners focused on technology and consumer device public relations where she worked with clients including BackChannelMedia, Cognos (acquired by IBM), Kronos, m-Qube, Restore Medical and Sun Microsystems. While at LP&P, she was a recipient of the Publicity Club of New England’s Bell Ringer Award for Best Product/Service Launch in the High-tech Business-to-Business category.
Nicole holds a bachelor of science in information design and corporate communications from Bentley University.
Jeff Drew, vice president
Throughout his career, Jeff has lead communications programs for a variety of public and privately-held high-technology, healthcare and public policy organizations. He has developed communications strategies, managed internal teams and placed high-level business and technology coverage for companies in the semiconductor, services, security, cloud, wireless, enterprise software, marketing and consumer device industries. Some of his clients have included Dassault Systèmes, Texas Instruments, Sapient, Konica, Corel, Computer Associates, Imprivata, Xigo (purchased by Dimension Data), Mimecast and Newbridge Networks (purchased by Alcatel-Lucent).
Prior to joining fama PR, Jeff was an account manager at high-technology PR specialist FitzGerald Communications (purchased by OmniCom’s Brodeur WorldWide), where he drove the communications strategy for a variety of hardware, software, consulting and online businesses. Prior to FitzGerald, he was an account executive at Professional Media Services, Inc., where he ran a national public awareness campaign for the National Institute of Mental Health (NIMH).
A graduate of Holy Cross, Jeff began his career as the media liaison and legislative advisor to Massachusetts State Senator Marc R. Pacheco before embarking on a full-time career in public relations.
Matt Flanagan, founding partner
Matt brings a broad range of tech PR experience that spans a wide spectrum of industries to his role as a founding partner. In addition to running operations at the firm and driving business development, Matt is actively engaged with clients driving communications strategy and execution across both traditional PR channels and social/digital media.
Clients past and present include Computer Associates, Imprivata, Top Layer Security, Mimecast, Dassault Systemes, AMR Research, Quattro Wireless (acquired by Apple), QuickPlay Media, Enpocket (acquired by Nokia) and Brightkite. Prior to co-founding fama PR, Matt was with FitzGerald Communications, a Boston-based hi-tech PR firm (ultimately acquired by OmniCom’s Brodeur WorldWide), where he was responsible for developing and managing core communications programs for his account teams. In addition, he was responsible for the day-to-day management of his accounts as well as providing strategic counsel to his clients for a variety of situations. While at FitzGerald Communications, Matt serviced such flagship clients as Microsoft Great Plains, Ericsson, MRO Software, Manugistics, Excel Switching Corp., GTE Internetworking (now Genuity,) and Authentica.
Before joining FitzGerald Communications, Matt spent time with the Boston Phoenix as a member of its promotions department. There, he was responsible for producing creative content for print and radio advertisements, as well as planning and executing on-site promotions for various Boston Phoenix clients.
Ed Harrison, managing partner
Ed has been instrumental in defining fama PR’s key differentiator: using senior teams to create results-focused PR programs that map directly to clients’ business goals, while minimizing extraneous processes.
Over a career that began in 1996, Ed has created successful PR programs for clients that span the spectrum of consumer and enterprise technologies, such as online marketing and advertising; mobile marketing and entertainment; clean technology (smart grid, solar and ethanol); cloud computing; network security and infrastructure; and an array of enterprise-focused, acronym-heavy solutions like ERP, PLM and CRM.
As fama PR’s managing partner, Ed has led many of the agency’s largest accounts, including Dassault Systèmes (which acquired fama client MatrixOne), Organic, SAS, CA and Kodak; has been instrumental in many of fama’s flagship launches, including Backupify, Coskata, Fixmo and TrialPay; and helped clients like Hipcricket and Sapient effectively reposition themselves to establish thought and market leadership. Ed also helped establish the agency’s first social media marketing programs through his team’s work with Nuance.
A survivor of (at least) two burst technology bubbles, Ed joined the world of high-tech PR in 1996 with Schwartz Communications, then one of the fastest-growing tech PR firms in the country. He also spent two years as a vice president at the Davies Murphy Group, where he was instrumental in bridging the firm’s PR and marketing services programs. He joined fama PR as its second employee in May, 2003.
He entered the world of high-tech PR after serving as public relations director for Disabled Sports USA, a national non-profit organization providing sports and recreation for people with disabilities. He also worked with the U.S. Olympic Committee as a media attaché at the 1996 Atlanta Paralympic Games.
An active volunteer with the Newton (Mass.) Public Schools and local youth sports programs, Ed has a bachelor’s degree in marketing and economics from the George Washington University.
Evan Leek, director, digital media
Evan brings a practiced and sophisticated social and digital media experience to his role as fama’s director of digital media.
Overseeing social and digital media initiatives for a wide variety of clients, he understands how to tailor strategies to support and elevate the overarching PR program for each. In addition to traditional media relations practices, Evan plays a key role in fostering relationships with bloggers, implementing effective social media plans for conferences and events, managing niche thought leadership web portals, and ensuring that each client is aware not only of emerging and dominant digital trends, but how they directly affect their business.
Evan received his B.A. from Wheaton College. He received his M.A. in Media Arts and his M.F.A. in Media Arts from Emerson College. An accomplished artist, Evan has exhibited in a number of local galleries and charity benefits and has published a book of drawings of Boston’s historic North End.
Brian Merrill, senior vice president
Brian has more than 15 years of experience in creating and managing strategic communications campaigns for a diverse group of technology clients, ranging from start-ups to publicly traded companies. Brian’s experience spans multiple B2B and consumer markets, including a strong focus in security, education software, big data and analytics, and cloud computing. Brian has also launched and managed award winning communications programs for some of the world’s leading cleantech companies and utilities, including Opower, Great Point Energy, Suniva, FirstFuel Software and National Grid, among others.
Prior to joining fama PR in 2003, Brian spent three years at FitzGerald Communications, a Boston-based public relations firm acquired by OmniCom’s Brodeur WorldWide. While at FitzGerald Communications, Brian managed communications strategies for multiple clients that helped drive several high level acquisitions, including MRO Software (acquired by IBM), ScanSoft (acquired by Nuance), Allaire (acquired by Macromedia).
Previously, Brian was the director of media relations for the Eastern Basketball Alliance.
Erik Milster, Account Director
Erik brings nearly 10 years of communications experience to the team and has collaborated with a wide array of technology-focused companies in the public and private spaces. His expertise is rooted in a deep understanding of corporate and crisis communications and he leads the development and execution of strategic programs that drive awareness of clients and their growth. This includes media & analyst relations, thought leadership campaigns and event speaking programs.
Prior to joining fama, Erik spent five years in New York City providing public relations counsel for clients while at Sloane & Company, an industry-leading strategic communications firm focusing on corporate and financial public relations, and Goldin Solutions, a highly-regarded firm specializing in corporate communications, media relations and crisis control. Erik began his technology PR career at Racepoint Global.
Erik holds a MS in Journalism from Boston University and a BA in Journalism from University of Massachusetts – Amherst.
Whitney Parker, account director
With almost a decade of high-tech PR experience, Whitney has worked with a variety of public and privately-held technology companies in the consumer, enterprise software, healthcare, mobile and security industries. Her responsibilities at fama PR include leading media relations, managing thought leadership and social media campaigns, program planning, and driving awards and speaking programs.
Present and past clients include Ahura Scientific (acquired by Thermo Fisher Scientific), Bradford Networks, D2Hawkeye, Dassault Systèmes, NGDATA, SAS, Imprivata, Organic, Ping Identity, VAI, Veracode, Top Layer Security, TrialPay, among others.
Whitney graduated from St. Lawrence University with a Bachelor of Arts degree in English Writing and a Minor in Educational Studies. She also served as a Captain of the St. Lawrence University’s Division I Women’s Ice Hockey Team that competed in two consecutive NCAA Frozen Four National Tournaments. Whitney also contributes her time to playing hockey and softball, and coaches ice hockey to children in the local Boston area.
Amy Peterson, vice president
Amy joined fama in January 2011, bringing a broad range of corporate and agency tech PR experience having worked with a variety of technology companies spanning industries such as advertising technology, big data, corporate wellness programs, digital media, enterprise software, storage systems, semiconductors and telecommunications.
Prior to joining fama, Amy spent five years running the global PR and corporate communications program at Avid, the leader in digital audio and video production solutions used by major filmmakers, television productions, broadcasters and musicians.
While at Avid, Amy drove the global PR strategy and execution of: artist relations programs, all major product launches; a complete company rebranding (including the convergence of five industry leading brands into a single unified brand); and built a social media program from scratch—netting 200 percent increase in social media coverage and conversations, year over year. She authored a nomination that scored the company an Emmy® Award for technology innovation. She also played a key role in the company’s executive communications efforts including the development of speeches, earnings scripts and thought leadership articles.
Prior to Avid, Amy spent seven years working at high tech PR agencies in Boston, San Diego and San Francisco.
Amy has been honored by the Publicity Club of New England for her work on PR campaigns, including “Best Marketing Communications Campaign” for her work at Avid. She holds a Bachelors degree in Journalism from Salem State University and is currently pursuing a Masters Degree at Northeastern University.
Michael Reilly, vice president
Mike Reilly began his career in high-tech PR in 2000 and joined fama PR in 2004. Throughout his career, Mike has provided strategic council and hands-on execution for communications programs in a number of industries including enterprise software, digital commerce, telecom, consumer Web and healthcare IT. At fama PR, Mike’s clients have included Alcatel, Dassault Systèmes, General Catalyst Partners, and Intuit QuickBase.
Prior to joining fama PR, Mike spent a year at PAN Communications working mostly with companies in the security and outsourcing industries. His clients at PAN included companies such as Tyco, Viisage, OutStart, EPAM Systems and MaXware. Mike was responsible for managing media relations campaigns, providing counsel to clients on media activities, and writing articles contributed to business and trade publications on behalf of his clients.
Before joining PAN, Mike spent nearly four years at Blanc and Otus (a Hill & Knowlton company) working with both large and small organizations such as Compaq (pre-merger), Hewlett-Packard (post-merger), Sony PlayStation, Interwise, Altio and Airvana. In addition to media activities at Blanc & Otus, Mike supported other marketing initiatives for his clients by writing customer testimonials and case studies and helping produce marketing videos.
Mike holds a bachelor of science in communication, with a concentration in public relations, from Boston University.
Gail Scibelli, senior vice president
Gail Scibelli brings extensive experience in corporate communications and marketing to the fama PR team. Before joining the agency, she served as vice president of marketing at CREATETHE GROUP, a leading digital marketing and e-commerce firm focused on the luxury retail and fashion sectors. Previously, she was vice president of marketing at Organic and vice president of corporate communications at Sapient.
She also ran global corporate communications for leading software companies including Corel and CA Technologies (Computer Associates). This complements her long high-tech PR agency career as she previously served as a senior vice president at FitzGerald Communications (now part of Brodeur and Omnicom) and as an account director at Manning, Selvage & Lee. Prior to that, she was a corporate communications manager at Digital Equipment Corporation.
Gail holds a BS degree in journalism from Boston University’s College of Communications.
Katie Sullivan, account director
Katie has a passion for driving PR and media campaigns that help companies of all sizes and stages of development, and in various industries, achieve strategic business goals. With more than eight years experience in the Boston PR scene, Katie has worked alongside a number of fama’s clients, such as uTest, Axis Communications, Hipcricket, MaxPoint, and Leaf, in various industries including mobile, marketing, consumer tech, enterprise software, security, data center technologies and more.
Prior to fama PR, Katie was an account manager at Metis Communications where she played a critical role in growing the business from four employees to 15, and drove programs for clients such as TransPerfect, Embotics, SundaySky, Joyful Heart Foundation, BeInSync and LRN.
Katie holds a bachelor of arts in corporate communication studies from Northeastern University. She still works with her alma mater to provide PR and startup advice to the university’s student venture accelerator, IDEA.
Kate Thermansen, vice president
Kate is a detail-oriented public relations and communications professional who has worked with both public and private technology companies across a number of industries including enterprise software, retail, ecommerce, security and marketing. She has experience leading strategic PR programs for both B2B and B2C clients, creating new market categories including Physical Security Information Management (PSIM) and Employee Relationship Management (ERM), and launching stealth start-ups.
Prior to joining fama PR in 2003, Kate spent four years at FitzGerald Communications, a Boston-based public relations firm acquired by OmniCom’s Brodeur Worldwide. While there, she managed the day-to-day account activities across accounts, developed and led proactive media relations programs and mentored junior team members. She also helped plan agency events as part of the company’s Culture Club.
She previously donated time to the National Multiple Sclerosis Society’s Central New England Chapter, providing public relations support, and received the Chapter’s 2002 PR Volunteer of the Year Award. Prior to FitzGerald, Kate worked in the marketing department of The Bryn Mawr Trust Company in Pennsylvania. Her public relations experience also includes media relations in Villanova University’s Athletic Department.
Keith Watson, founding partner
With an unmatched track record for successfully launching stealth start-ups and emerging-technology companies, Keith has worked in high technology PR agencies since 1995. He is responsible for some of the largest tech and cleantech launches over the past decade, including A123 Systems, Brightcove, Coskata and TrialPay.
Keith also dedicates much of his personal and professional time helping entrepreneurs navigate the ever changing marketing landscape, and helped to found the New England Clean Energy Council, the VC vs. Entrepreneur Charity Golf Tournament; and volunteers time for both Technology Underwriting Greater Good (TUGG) and Northeastern University’s Venture Accelerator IDEA.
Prior to co-founding fama PR in 2002, Keith spent five years at FitzGerald Communications, a Boston-based public relations firm that was later part of OmniCom’s Brodeur WorldWide. At FitzGerald, Keith was responsible for developing and delivering strategic counsel and planning for clients, securing high-level media results, overall account and team management and business development for the firm. Keith also helped establish and grow FitzGerald’s biotech practice. Accounts Keith managed include: Allaire/Macromedia, Lernout & Hauspie, Incentive Systems, iQVC, Newell Rubbermaid, General Catalyst and Sapient.
Prior to FitzGerald, Keith worked at Schwartz Communications, then one of the nation’s fastest-growing technology PR firms. At Schwartz, he was responsible for account management and execution and serviced technology accounts including Avid, NewsEdge Corp. Kollmorgen and HPR. Before entering the agency world, Keith worked at Object Management Group, where he was one of the founding members of the marketing team and responsible for generating awareness and understanding for the concept of open systems and object technology. A key responsibility was the marketing and public relations efforts of the Object World Tradeshow Series, which OMG successfully sold to Softbank Comdex in 1995.
Keith is a graduate of the Roy H. Park School of Communications at Ithaca College.
Ted Weismann, vice president
Ted brings two decades of public relations, social media and digital marketing experience to fama PR. During this time Ted has worked with a wide range of large and small companies in several markets, including cloud computing, mobile apps, storage, enterprise software, crowdsourcing, and wireless networking. Ted’s clients have included such market leaders as Lotus/IBM, PricewaterhouseCoopers, Kodak, UPS, Sun Microsystems, Wells Fargo, JDA Software and Hitachi Data Systems, as well as rapidly emerging companies such as Actifio, uTest, StorSimple and NuoDB.
Prior to joining fama PR, Ted was senior vice president and digital practice leader at Lois Paul and Partners (LPP). In addition to providing both strategic counsel and hands-on execution to his clients, Ted’s focus was on ensuring the entire agency was equipped to execute programs that integrate social media and digital marketing techniques and technologies based on specific business objectives. Ted also established, contributed to and served as managing editor for LPP’s own blog, achieving “Top 50 PR & Marketing Blog” recognition by Cision.
Ted is a two-time winner of PRSourceCode’s Top Tech Communicator Award. This award is based upon a survey of over 500 tech editors and bloggers, who are asked to name their “top” individual PR professional, based on responsiveness, knowledge of the industry, knowledge of the journalist’s individual preferences, and more. In addition, Ted won the 2011 Publicity Club of New England’s Bell Ringer award for best social media campaign for ThingMagic.
Ted holds a B.A. in economics from the University of New Hampshire and is a past member of the Society for New Communications Research.